The Principal London
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Customer Reviews For The Principal London


Address: 1-8 Russell Square, London, England, UK, WC1B 5BE
This hotel has averaged a score of 4.8 out of 5 by 934 past guests
>>>Booking.com (average customer rating 4.6 out of 5 from 663 reviews)
>>>Tripadvisor (ranked 29 of 1086 for Hotels in London and rated 5 out of 5 from 271 reviews)

14/10/2018
Rated 5 out of 5 :
Liked: Excellent service, great bar, superb breakfast
Disliked: No soap or hand wash
14/10/2018
Rated 4.8 out of 5 :
Liked: Beautiful room, excellent wet room, staff were very courteous. Beautiful lobby
Disliked: Milk in fridge in room was off when we went to use it and only 2 sachets of coffee so no chance to make another
14/10/2018
Rated 5 out of 5 :
We had a standard room on 2nd floor. The bed was fantastic, very comfortable and large. Shower/wet room was small - floor got fairly wet outside of shower. Not enough shelf space for toiletries (like most). Otherwise well equipped, though really ought to have proper...
13/10/2018
Rated 5 out of 5 :
Really friendly welcome which immediately puts you at ease.The Principal is clever at offering top class service and hospitality without the formal pomp and ceremony that other hotels deem necessary. Room was incredible, large (especially for Central London), beautifully presented, spotless and great design. I...
13/10/2018
Rated 5 out of 5 :
We had stayed here before but there have recently been some significant upgrades. Now the inside lives up to the beautiful exterior. On arrival, we were upgraded to a corner suite. This was a very generous gesture and much appreciated. It had stylish original features...
12/10/2018
Rated 4.8 out of 5 :
Liked: Single room was cosy, small but very cosy! It was really quite. It was very clean. The overall design of the hotel is amazing! The staff was very friendly. Fast check-in and check-out process without any problems. Very convenient location since it is really close to Russell Station (Piccadilly line).
Disliked: It could be a little bit cheaper... Also, I had to pay 100 pounds as a security deposit, which was released upon my check-out, but still I don't see the point of this, since there was no mini bar in my room...
12/10/2018
Rated 3 out of 5 :
The Junior Suite which was worth $650 per night was just a large room (by London standards) not a suite. They probably should use a more accurate name. It was a good experience, but would have been better with the proper description of rooms (rather...
11/10/2018
Rated 4.8 out of 5 :
Liked: This beautiful hotel has been lovingly restored with great attention to detail. The room was well appointed, comfortable and exuded luxury. The public rooms are stunning and worth visiting in their own right.
Disliked: A swimming pool would have enhanced our stay. I was disappointed that neither the staff nor the next people to occupy our room handed in my iPhone charger which I left in the room.
11/10/2018
Rated 5 out of 5 :
I will keep on staying at the Principal as it has been reliably excellent each time I have visited. The restaurant food is excellent, as are the cocktails in the bar and the staff are always professional and friendly.
10/10/2018
Rated 5 out of 5 :
Liked: I was due to travel to Mexico and due to health reasons I had to pull out and ended up staying at Principal London for a night for my anniversary with my wife. We were well received on arrival. An extremely welcoming and lovely lady named Alice who I now know is the duty manager, checked us in. I was blown away at her treatment. I've recently come of a horrible last few months and she asked questions and must have noticed we were going through a rough patch. She immediately went out of her way to make our stay pleasant. I wont say what she done but it was an experience like no other hotel. Were strangers to her and what she done for us will be something I remember for life. so a big major thank you to her and may god bless her with only good fortune in her life. Along with this all of the staff we encountered were amazing and very accommodating and respectful. Room service was fantastic. Overall I give this hotel a 10/10 for everything about it. Beautiful rooms and interior and decor is great too. We will definitely be back. Keep up the amazing work to everyone involved. Please pass on my warmest regards to Alice the Duty Manager I cannot praise you enough. All the best Principal London.
Disliked: Guest did not comment for this item.
10/10/2018
Rated 4.6 out of 5 :
Liked: Nice room, good bed. Not enough time to discover all. Next time I will take more time.
Disliked: Alarm at 04.00 am...
10/10/2018
Rated 5 out of 5 :
We were upgraded to a suite by the reception which was an exceptional room Valter was of great service at the door during the check in and check out! The hotel interior is beautiful and very historic. Overall the stay was great!
10/10/2018
Rated 5 out of 5 :
As a self-professed hotel snob I agonized over the hotel choice for my trip to London. After all, this was my first vacation in a year and my first International trip with my husband. The hotel had to be perfect. We needed a location close...
09/10/2018
Rated 4.4 out of 5 :
Liked: The hotel was great,I didn't have hot water in the morning for the shower so I could have a shower,they refunded me.
Disliked: The duvet was very hot
09/10/2018
Rated 5 out of 5 :
Liked: We couldn't fault the hotel and it was great value for the money we paid.
Disliked: Nothing
09/10/2018
Rated 2 out of 5 :
We had Afternoon Tea for a friend's birthday on Saturday afternoon and were left very unimpressed. No host at the host stand upon arrival. The sandwiches were dry and tasteless, the scones were ok, although we all believe plain scones are always the way to...
08/10/2018
Rated 4.4 out of 5 :
Liked: Wonderful staff especially Alex in the reception he helped and made us very comfortable. The rooms are clean,bed very comfortable For sure I will comeback to this hotel because I tried so many hotels in London but the principal is the best.
Disliked: The breakfast in room dinning is too expensive I paid 48 pound just for egg coffee and juice. Just for one person.
07/10/2018
Rated 4.2 out of 5 :
Liked: Hotel originally decorated by the same designer as the Titanic. Beautifully restored. The lobby and bar are particularly noteworthy. The coffee shop serves rather good espresso.
Disliked: Guest room is very small for two people and not great value for the price. The double bed is a small double, barely 135cm wide, which some couples may find challenging.
07/10/2018
Rated 4 out of 5 :
Hotel originally decorated by the same designer as the Titanic. Beautifully restored. The lobby and bar are particularly noteworthy. The coffee shop serves rather good espresso. guest room is very small for two people and not great value for the price. The double bed is...
06/10/2018
Rated 5 out of 5 :
Liked: the best ever
Disliked: Guest did not comment for this item.
06/10/2018
Rated 5 out of 5 :
This impressive hotel building has only recently been renovated and at great cost which is clearly evident from the quality of the interior and room we stayed in. Close to Kings Cross and St Pancras only a short distance from central London and the West...
05/10/2018
Rated 5 out of 5 :
This is a beautiful old building which has been refurbished very tastefully and to the highest standards. We stayed for a week and later for one night. Our rooms were lovely and the public spaces beautiful (check out the Palm Court!). We never tired of...
05/10/2018
Rated 5 out of 5 :
Took my Mum to London in August for a special birthday weekend and stayed at the Principal London. The staff could not have been more attentive if they tried - from the door man who remembered us every day, always asking how our day out...
04/10/2018
Rated 5 out of 5 :
Liked: Excellent hotel, the location is great, fancy hotel the staff is very friendly and helpful the door bell Valter was very helpful. thank you very much very recommended hotel. definitely come back again
Disliked: The room is little bit small but excellent stay
04/10/2018
Rated 5 out of 5 :
First impressions of the hotel were excellent. Stepping in to the hotel was like stepping back in time.the decor was old school but brand new and the service by the staff was exceptional, nothing is to much trouble. Food in the Neptune bar was...
03/10/2018
Rated 4.4 out of 5 :
Liked: buffet breakfast was great
Disliked: Hotel restaurants were too expensive and food too trendy
03/10/2018
Rated 4.6 out of 5 :
Liked: The breakfast at the Nautilus was fabulous. Hotel is beautiful and right around the corner from tube station. Loads of places to get a quick bite nearby.
Disliked: Room was on the small side, but hey, this is London.
03/10/2018
Rated 5 out of 5 :
Liked: Wonderful staff.
Disliked: Guest did not comment for this item.
03/10/2018
Rated 5 out of 5 :
Fantastic hotel with great staff. Beautiful interiors, very stylish! Nice bars and eating areas. The only let down was the breakfast in the adjourning café, too busy and staff didn't know what was happening, perhaps teething problems? Perfect location for a visit to London.
02/10/2018
Rated 5 out of 5 :
Liked: The hotel is very beautiful and elegant. We were a group of six celebrating our 50th birthday year and the super friendly staff made our trip unforgettable. Thank you so much !!
Disliked: Guest did not comment for this item.
02/10/2018
Rated 2.9 out of 5 :
Liked: Location Staff
Disliked: I booked 3 rooms of same type and found them different in comfort and shape Breakfast was less than expected Very small bathroom no space to do iron over all less than I expect
02/10/2018
Rated 5 out of 5 :
We stayed when the hotel first opened in May and it was superb. The hotel is simply gorgeous. so tastefully refurbished you have to admire the place. The staff are so unbelievably friendly. Walter was superb at the door but everyone we met from there...
02/10/2018
Rated 5 out of 5 :
We stayed on the opening night of this fabulous new London hotel, wonderful service, beautiful rooms. As the restaurant had not yet opened we followed the concierge's excellent local tip, son heading back to try the now open restaurant.
01/10/2018
Liked: Beautifully restored and tastefully decorated. Staff were excellent especially Reuben on reception. Spotless, great meal in Neptunes. Right next to tube station.
Disliked: Nothing
01/10/2018
Liked: Amazing! Loved our one night staff.
Disliked: Absolutely nothing
01/10/2018
Liked: The staff could not do enough for you. Problems were sorted and sorted well. Incredibly comfortable room and wonderful service in the Palm Court.
Disliked: Nothing
30/09/2018
Liked: guest did not comment for this item.
Disliked: Very small bathrooms with little leg space especially near toilet
30/09/2018
Liked: Location, food, staff, room, hygiene, decor, luxury 10/10
Disliked: Guest did not comment for this item.
30/09/2018
Rated 5 out of 5 :
This was our second stay at the Principal London. Walter on the concierge/porter post absolutely has to get a mention. The first time I stayed was at the soft opening and coincidentally was my 50th birthday weekend trip to see my son and daughter. Walter...
30/09/2018
Rated 5 out of 5 :
We came back to Korea safely. We stayed from September 19 to September 27. The exterior of the hotel was antique. The inside of the hotel was neat. For us whose English level is low, front staff, restaurant staff, and door men were all kind....
30/09/2018
Rated 5 out of 5 :
We decided to stay in this hotel to celebrate our wedding anniversary. We booked a Junior suite but we were very surprised and delighted to be upgraded to a Corner Suite. The Suite was fabulous, and we could not asked for anything more. The Fritz...
29/09/2018
Liked: Friendly staff, great location and for a single room it was nice and roomy
Disliked: Guest did not comment for this item.
29/09/2018
Rated 5 out of 5 :
Thank you Alex at front desk. I appreciated the niceness and the smooth check in. Even though my travel was not Long my bags were heavy and I really just wanted my room. Thank you again. And of course what a beautiful hotel. Lucky me.
28/09/2018
Rated 5 out of 5 :
This is a beautiful hotel that is well located in the Bloomsbury district. Underground is right around the corner and there is a variety of good eateries nearby. I want to tell people about my unusual experience here as I feel it says more about...
27/09/2018
Liked: guest did not comment for this item.
Disliked: Guest did not comment for this item.
26/09/2018
Rated 5 out of 5 :
Liked: guest did not comment for this item.
Disliked: Guest did not comment for this item.
26/09/2018
Rated 4.8 out of 5 :
Liked: guest did not comment for this item.
Disliked: Guest did not comment for this item.
25/09/2018
Rated 5 out of 5 :
Absolutely loved my stay at the Principal! Super friendly and helpful staff and gorgeous room. The tuck box is a nice detail I really appreciated. Grabbed a bite to eat at Burr & co, which was simple but delicious, and the drinks at the Fitz.
24/09/2018
Rated 4.4 out of 5 :
Liked: guest did not comment for this item.
Disliked: Guest did not comment for this item.
24/09/2018
Rated 5 out of 5 :
I love afternoon tea and this is what I would consider an example of excellence. The food was delicious, from the potato veloute with truffle which was so moreish, to the delicious lemon curd and scones, to the immaculate patisserie. It goes right up there.
24/09/2018
Rated 5 out of 5 :
I stayed here for one night, having arrived into Kings Cross. The hotel is ideally located about a 15minute walk from the station, and a 10-25minute walk into central London depending where you're heading. The standard of the renovation is excellent; the quality of the.
23/09/2018
Rated 4.4 out of 5 :
Liked: guest did not comment for this item.
Disliked: Guest did not comment for this item.
23/09/2018
Rated 5 out of 5 :
We stayed at the Principal for four nights this month. We had previously stayed at the Principal in Manchester, and were impressed. The building itself has been beautifully renovated, and the common areas are stunning. Our room was very comfortable (beds were great) and the.
22/09/2018
Rated 4.4 out of 5 :
Liked: guest did not comment for this item.
Disliked: Guest did not comment for this item.
22/09/2018
Rated 4 out of 5 :
I used to live in the area and was excited to see that the former Hotel Russell had been revamped and reopened. I booked a single room as I was in London alone for some business. Check-in was smooth and I was taken up to.
22/09/2018
Rated 4 out of 5 :
Front desk Alex was super helpful and had a beautiful smile on his face throughout. He understood our request well and greeted us warmly while we arrived. Had a nice email conversation with Faustine before reaching the hotel and she tried her best to answer.
22/09/2018
Rated 5 out of 5 :
Beautiful, freshly renovated, “smart “ elevators, and a great restaurant “Neptune”. Neptune has a very cordial staff. As one would surmise from its name, its a seafood restaurant and offers breakfast, lunch, and dinner. The yolks in the eggs Benedict were perfectly cooked and dinner.
21/09/2018
Rated 5 out of 5 :
Liked: guest did not comment for this item.
Disliked: Guest did not comment for this item.
21/09/2018
Rated 3 out of 5 :
The Long anticipated Palm Court finally opened and we could not wait to sample it's 'delights'. Visually indeed it is an absolute delight, the decor, the special china, the gleaming tee service, the helpful staff all top notch. But. What if you don't want the.
20/09/2018
Rated 4.8 out of 5 :
Liked: guest did not comment for this item.
Disliked: Guest did not comment for this item.
20/09/2018
Rated 5 out of 5 :
We had two wonderful nights here, fantastic staff, doorman was a great guy so pleasant and helpful, choice of bars and restaurants first class, beautiful room, looking forward to our next visit great Hotel.
20/09/2018
Rated 5 out of 5 :
I stayed for one night only on business and I will certainly return. The hotel is beautiful with an impressive entrance and lobby area. The staff at the front desk are truly amazing, they went above and beyond to accommodate me, despite me arriving super.
19/09/2018
Rated 5 out of 5 :
Liked: guest did not comment for this item.
Disliked: Guest did not comment for this item.
19/09/2018
Rated 4.6 out of 5 :
Liked: guest did not comment for this item.
Disliked: Guest did not comment for this item.
18/09/2018
Rated 5 out of 5 :
My daughter and I went last week end at the Principal and we liked our stay, both concierges advices Our bedroom was nice but the bathroom was great! We were to Ronnies jazz club super Thank you at Andrea too ? muriel.
17/09/2018
Liked: guest did not comment for this item.
Disliked: Guest did not comment for this item.
17/09/2018
Rated 5 out of 5 :
What might seem a difficult hotel to stop and un-load luggage is made effortless by 3 porters arriving to help! The interior is wonderfully restored, the rooms very well appointed and the breakfast room / café a fully serviced experience. The hotel will be changing.
17/09/2018
Rated 5 out of 5 :
Perfect location and facilities and very warm staff. The building is extremely beautiful, inside and outside. I have been staying in this hotel since May 2018 in all my trips to London (5 so far and approximately 15 nights). Since the times of the soft.
16/09/2018
Liked: guest did not comment for this item.
Disliked: Guest did not comment for this item.
16/09/2018
Rated 5 out of 5 :
Look nowhere to stay. The Principal is brand new within a classic regal environment. Nothing to criticise. Staff were just amazing, from Walter [from Portugal] at the door, to Sean Borgesen at Concierge Desk. All of them professional and friendly.
16/09/2018
Rated 5 out of 5 :
Lovely relaxing stay with first class service. Clean rooms and quiet. Beautiful building located close to restaurants, Transport services and a short walk to the British museum. However Traffic in the morning is quite built up.
16/09/2018
Rated 5 out of 5 :
We were travelling for a special occassion, and from the moment we arrived, we were greeted and looked after by the wonderful staff. The building is listed and has a very grand interior that is impressive, but they have managed to also add very modern.
16/09/2018
Rated 5 out of 5 :
We stayed at the Principal for a weekend - first time for one of us in London. And all we can say is that we will definitely be back! Its a beautiful old-looking hotel from the outside, but inside its just luxurious and our room.
15/09/2018
Liked: guest did not comment for this item.
Disliked: Guest did not comment for this item.
15/09/2018
Rated 5 out of 5 :
From the moment my wife and I arrived at the recently renovated Principal London Hotel we were impressed! The exterior is so grand and captivating and the welcome with a smile from the guys at the door seemed to imply we were going to be.
14/09/2018
Rated 5 out of 5 :
I travel often for pleasure and for business. This is now my favourite hotel in the world. Walter (one of the porter's/doormen) made my life so simple each time I needed to step out of or return to the hotel. When I was in a.
14/09/2018
Rated 5 out of 5 :
I stayed for 6 nights at the Principal, the price was competitive due to the soft opening and this was justified as there was work still going on, elevator shafts being worked on etc. I found the room ok but nothing special, after the first.
13/09/2018
Liked: guest did not comment for this item.
Disliked: Guest did not comment for this item.
13/09/2018
Rated 5 out of 5 :
This was our second visit back to the Principal. We love it here and is now one of our favourite hotels in London. The staff are so friendly and happy to help whenever they can. We stayed in one of their beautiful corner suites and.
12/09/2018
Liked: guest did not comment for this item.
Disliked: Guest did not comment for this item.
12/09/2018
Rated 5 out of 5 :
Our first visit to this hotel - truly 5 stars. Amazing room and one of the most comfortable beds I have ever slept on! We were upgraded to a junior suite and it was superb. This is also the quietest room I've ever slept in.
11/09/2018
Rated 5 out of 5 :
My friends and I went for an afternoon tea at the Palm Court of the hotel. It was an absolute joy. We loved every minute. The staffs were friendly from the beginning to the end, very helpful, efficient. The waiter (brazilian) asked about any allergies.
10/09/2018
Liked: guest did not comment for this item.
Disliked: Guest did not comment for this item.
09/09/2018
Liked: guest did not comment for this item.
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09/09/2018
Rated 5 out of 5 :
I recently visited the hotel to enjoy an afternoon tea at the Palm Court. Been receptioned by Umberto. He was absolutely kind and made us feel very welcome. The food was delicious and its definitely the place to be at the hotel. I highly recommend.
08/09/2018
Liked: guest did not comment for this item.
Disliked: Guest did not comment for this item.
08/09/2018
Rated 5 out of 5 :
The hotel is very nice in an amazingly restored building. How ever service is just ok and the rooms are quite small, they even fill smaller when you bring a baby on a trip like we did, three luggage, a lend baby crib from the.
07/09/2018
Liked: guest did not comment for this item.
Disliked: Guest did not comment for this item.
07/09/2018
Rated 5 out of 5 :
From the moment we arrived to when we were walking out, the staff could not be more friendly, helpful and accommodating to our dog. The hotel is beautiful and room was perfect. Fully equipped with a welcome pack for both us and our frenchie. Bar.
06/09/2018
Liked: guest did not comment for this item.
Disliked: Guest did not comment for this item.
06/09/2018
Rated 5 out of 5 :
Just returned home after staying in this fabulous hotel for three nights. From the time I arrived to the time I left I was so well looked after. All the staff made me most welcome and could not do enough to help me. Every member.
Milesfaster.co.uk customer reviews ↓
Rating out of 10: 9
Date stayed: August 2005
review: We stayed at this hotel for 2 nights to celebrate our 10th anniversary. Originally we were warned off by a friend who worked in Russell Square approx. 10 years ago who said that it looked good from the outside but a bit 'of a hole' inside. We read that it had recently undergone a refurbishment - and what a pleasant surprise we got!!!! It was magnificent inside. The foyer was fantastic, all the marble and the chandeliers glistened with pride, although we were apprehensive on whether this was all a front and the rooms were sub-standard. How pleased we were to have such clean, tidy and well maintained standard room. Everything worked great and the cleanliness was very pleasing. The breakfast was fantastic and the staff very pleasant. The only criticism is that the outside could now do with having the windows washed and a little attention to detail on parts of walls which have received a bit of tape and plastic to cover damage - which didn't go unnoticed. The rooms view was over a back street pub, although as we were only using this hotel as a base it would definitely NOT put us off staying there again, but was a little disappointed as I did point out this was our Anniversary! PlEASE do not worry about staying here, it was a fantastic stay and I would recommend it to anyone. PS. The No 7 bus from across the square will take you straight into Oxford St.
Rating out of 10: 8
Date stayed: July 2005
review: Lovely hotel, helpful on reception. Very nice sized rooms quiet, comfortable, clean, good sized bathroom good shower. Everything worked fine. Excellent location near to everything in London, Tube station just round corner. The best English breakfast I have ever had. Highly recommended.
Rating out of 10: 2
Date stayed: August 2004
review: The hotel is a joke. Noise, hot rooms and the bathroom was out of order !! Staff simply not able to provide any service. Not worth it, find another place to stay.
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